PRIMED MEDICAL PRODUCTS
Raising the Bar for Medical Product Supply and Sustainability

Reliable medical product manufacturers are instrumental in advancing patient and provider safety while ensuring a consistent supply of high-quality materials for all needs. PRIMED Medical Products has positioned itself as the go-to resource for all things medical products, offering the full spectrum of services, including manufacturing, distributing, and branding.

As a global manufacturer and the leading Canadian supplier of branded, co-branded, and private-label products and services to hospitals and other medical facilities, PRIMED has truly honed its craft of providing smart medical supply chain solutions. It specializes in personal protective equipment (PPE) in the Canadian acute care market, producing about 90 face mask styles, ranging from surgical masks to visors, and face shields, full range of isolation gowns, examination gloves, and wound care products.

“We have created a comprehensive product line of face masks for our customers,” says David Welsh, CEO and president of PRIMED. “We’re also a leader in manufacturing AAMI Level 2 & 3 isolation gowns in North America.”

Well-Informed Strategies to Combat Crises

With an ability to quickly leverage its resources, PRIMED has demonstrated its competency in navigating especially complex situations like the COVID-19 pandemic. Responding to the urgent need for PPE for frontline workers, it shifted manufacturing priorities to significantly ramp up production. Rapid adjustments were made, resources were mobilized, and operations were streamlined to deliver critical supplies in record time.
This was possible due to PRIMED’s strategy of maintaining a reliable supply chain through a diversified manufacturing network made up of five wholly owned ISO13485-certified factories across the globe. This vast geographical diversification allowed PRIMED to spread out its resources effectively, which proved to be vital throughout the pandemic.

Clients can also utilize PRIMED’s stockpile management system, which involves periodically rotating, replacing, and maintaining stockpiles to reduce wastage due to expiry and ensure full preparation in the event of a public health emergency. The system is designed to be flexible and adaptive. It is built to strategically collect critical supply inventory over time, coupled with the ability to rapidly increase production when needed.

This approach provides a robust and secure supply chain for their clients, ensuring that PPE and other essential medical products are available when and where they are needed most.

Deep Expertise Fueling Innovation

As owners of design and manufacturing, the PRIMED team is able to deliver manufacturing efficiency without depending on a third party.

With a high level of vertical integration, it effectively manages the entire process, from the initial design stage, full assembly, and manufacturing to global distribution to end-users.
This integration also allows PRIMED to collect valuable feedback and insights from clinicians to consistently innovate and provide a strong customer experience.

Drawing on its 28 years of experience in the medical products industry, PRIMED has successfully navigated the many challenges the healthcare industry has faced, such as the H1N1 and SARS outbreaks, ensuring it can respond rapidly and effectively to emerging threats.

Brand Differentiation with Private-Label Programs

PRIMED is also able to expand its reach through the global co-branded and private-label manufacturing solutions it provides. Big brands across the world trust its cutting-edge technology and manufacturing capabilities to produce crucial medical products, which further demonstrates the company’s unique value proposition within the industry.

We have created a comprehensive product line of face masks and are a leader in manufacturing AAMI Level 2 & 3 isolation gowns for our customers

“Apart from our branded products, we manufacture for many of the biggest U.S. brands,” says Welsh.



PRIMED leverages its strengths by extending private label and comprehensive brand enhancement options to its customers. This is particularly important in today’s world, as branding and trust are essential in the medical products space. The signature ability to offer these partnership opportunities ensures that its products are of the highest quality with the added layer of security and confidence that medical providers search for. PRIMED prides itself on taking ownership of all aspects of the production process for its private-label clients.

“We provide a turnkey solution for our private-label partners,” says Welsh.

“We get involved at all levels because we have a deep understanding of the clinical aspects of the market, which ultimately allows our customers to be successful.”

PRIMED also offers market analysis support for its partners, assisting in developing a tailored product to launch in a given region. Before a product line is developed and manufactured, it also offers branding and graphic design services, quality assessments, and access to coordinated supply chains. In short, these private-label and co-branding options offer a rare and lucrative opportunity for brands to partner with a company that is committed to providing quality medical products that are customized for the market opportunity.

A Culture Rooted in Customer-Centricity

PRIMED’s dedication to providing high-quality medical products and solutions is evident in its strong client relationships and success stories.

Serving a diverse clientele, including acute care, dental, and healthcare facilities in Canada, the U.S., Europe, South Africa, Australia, and New Zealand, it has earned a reputation for excellence in both product quality and customer experience.

“We pride ourselves on delivering a customer experience that is difficult to compete with,” says Welsh. “We have close relationships with our long-term customers. That trust in a partnership means everything when dealing with an uncertain supply chain.”

Because of this client-oriented nature, the far-reaching clinical acceptance of its products, and access to smart supply chain solutions, PRIMED has solidified its position as a leader in the field.


In acute care settings, PRIMED’s products are used in most hospitals across Canada and are frequently cited as the top choice among healthcare professionals for their comfort, durability, and protection. Commitment to client safety and satisfaction is what drives it to excel. Further, collaborative customer relationships are enhanced through clinical, product, and market knowledge. Customers choose PRIMED for its high-quality products, but stay for the exceptional experience.

Driven by an Unwavering Commitment to Values and Goals

Collaboration, agility, trustworthiness, and innovation–– these are just a handful of PRIMED’s core values. Upholding its ideals, the team is playing its part in contributing to a greener future, incorporating sustainable practices and initiatives into its business model.

PRIMED has developed innovative product offerings, such as the SUSTAIN™ biodegradable nitrile exam glove. This ground-breaking product reaches 90 percent biodegradation after 490 days, compared to the 0.5 percent biodegradation of standard nitrile formulations.

By developing eco-friendly alternatives, it reinforces its commitment to preserving the planet for future generations. By prioritizing sustainability, it aims to minimize its environmental footprint while still delivering the exceptional quality and performance that its clients have come to rely on.

From an extensive product line and streamlined manufacturing processes to deep industry expertise and well-informed supply chain strategies, PRIMED has demonstrated a commitment to excellence in every facet of its business. Sustainability initiatives highlight its enthusiasm toward meeting today’s healthcare providers’ needs and addressing tomorrow’s environmental and epidemiological challenges.

As PRIMED continues to grow and innovate, its passion for quality, sustainability, and customer satisfaction will undoubtedly cement its position as a leading medical product partner.